On September 18, General Motors declined 3.01% in regular trading, trading at $83.955/share, with turnover of $127 million. The drop came as investors digested news that the U.S. National Highway Traffic Safety Administration (NHTSA) ordered a recall of 306,511 vehicles in the U.S. market over a rearview camera display malfunction.
According to NHTSA and company disclosures published on September 17, the recall covers select Buick and Chevrolet models whose rear-view image systems may fail to display properly, reducing driver visibility behind the vehicle and elevating collision risk. General Motors confirmed it will implement corrective repairs for all affected units. Separately, Chrysler also filed a recall application covering 97,349 U.S. vehicles.
In addition to the recall headwind, broader sector pressure weighed on the stock. Within the Automobile Manufacturers sector, Stellantis fell 3.37%, Ford declined 1.61%, Rivian dropped 1.20%, and Ferrari lost 1.27%, while Tesla was roughly flat at +0.03%. Earlier this month, UBS had raised its General Motors target price from $102 to $114, maintaining a buy rating, though the recall news appears to have overshadowed that positive signal in the near term.
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